E-Shop Development
The development of an e-shop is based on two main pillars: a) the correct functional design and technical implementation, and b) the proper business operation and promotion of the e-shop.
ITBIZ offers comprehensive solutions for the design and development of e-shops, which provide both technical and operational excellence of the applications, and their optimal management and promotion.
Services for e-shops development:
- Research Competition – Definition of the e-shop targets
- Design of e-shop features
- Graphic design of online shops (e-shops)
- Development of B2C retail e-stores
- Development of Β2Β wholesale e-stores
- Creating – Customization of products catalog and automated import of products
- Implementation of bridges with computerized and ERP systems
- Connection with electronic payment systems for credit card charge
- Connect with price comparison systems and third party systems
- Custom XML feeds production
- Digital promotion of online shops (SEO, SMM, Advertising Campaigns, production of digital display material, Remarketing campaigns)
- Technical support of e-shops
Solutions features:
Basic e-shop functions:
- Company presentation.
- Product catalog with an unlimited number of product categories / subcategories,
- Define multiple product display order, product view with multi-slide presentation, and product variants, Stock products.
- Multiple Ways to Show / Search Products (Based on manufacturer, category, price, etc.)
- Customized product search filters to help the user
- Presentation on the home page of selected products, new products and best sellers.
- Discount Coupons
- Relate Products
- Wish list
- Keyword search and manufacturer-based search
- Support offers and discounts
- Calculate shipping cost based on parameters
- Shopping cart and online ordering
- Account and customer order history
- Integrated e-shop management system, product catalog, orders and all operating parameters
- Ability to integrate specific features depending on the type of eshop and its goals
Electronic Payment Systems
- Connection of the shop with the bank for the credit card charge
- Connection with bank intermediation systems like PayPal
Special functions of B2C e-shops
- Online help systems (live help)
- News Letter and MailChimp integration
- Sophisticated systems for management of discount coupons and discounts rules based
- Sophisticated reports and sales statistics
- Support reward points
- Abandoned carts
- Section presenting selected products with video
- Special forms for product returns
- Promotional packages (combo products)
- Set up e-shop accounts on Google Search, Google Tag Manager, Google E-commerce, Facebook Pixel to record the performance of the e-shop (conversions) and to implement targeted promotional campaigns.
- Connect with price comparison systems (Skroutz, Bestprice, etc.)
Special Features of Online Wholesale Stores (B2B e-shops)
- Enable partner accounts from Backend
- Wholesale customer categories with discount rates differentiation
- Show prices after login in the system
- Minimum order quantities
- Presentation of unit price and sale price
- Advanced product search
- Order from list (without entering the detailed product description)
Bridges with third party systems
- Bridges for price and availability updates from the company’s computerized system to e-shop
- Integrated bidirectional bridges between the e-shop and the enterprise’s ERP system
- Bridges with Courier systems for automatic printing of shipping vouchers
- Providing custom XML feeds to third-party systems (e-shop partners)
- Introduction of XML feed from third-party systems with automated crone jobs
e-Shop Promotion
- SEO Services (Search Engine Optimization)
- Google Promotion campaigns with Google Adwords as well as the Google Adsense Display Network
- Social Media Marketing. Promotional campaigns on social networks, Facebook, Instagram, etc.
- Remarketing campaigns on Facebook and Google
- Entries to catalogs and e-journals
- E-mail marketing
e-Shop Hosting
- Shared hosting for starting e-shops that does not have high demands on traffic or bridges
- E-shop hosting on a server that is customized to better serve e-shop medium requirements
- VPS or Dedicated Server hosting for high-resource e-shop
e-Shop Support
- e-shop functionality Support
- Features extensions
- Monitoring performance
- Product import
Go Beyond