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Cultural Promotion

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Cultural promotion

In CULTURE section, ITBIZ offers documentation solutions, digitization and promotion of cultural resources.

The company’s services are aimed at cultural institutions, public and private museums and local authorities.

By applying scientific methodologies and offering specialized teams and experience in similar projects, the company has the ability to provide solutions to every requirement for cultural heritage promotion.

The company’s services regarding cultural promotion include:

  • Cultural product analysis and marketing plan design
  • Construction site with integration of electronic services and advanced functionality subembodiment
  • Digitization and digital processing projection equipment
  • Production of three-dimensional models of relics and museum objects (3D models)
  • Cultural material documentation based on international standards (e.g. Dublin Core)
  • Production of primary cultural material promotional material
    • Digital photography
    • Digital Video
    • Panorama pictures 360×180 degrees both indoors and outdoors
  • GIS-type applications with mapping information in cartographic background
  • Interactive space imaging applications based on floor plans
  • Virtual tours applications with hotspots inserts implementing real journeys to museums, monuments, archaeological sites, etc.
  • Cultural material online repositories
  • Creating digital cultural material lists
  • Electronic services that enhance the interaction with the public
  • Promotion portals in Internet, SEO and digital marketing
  • Maintenance and support portals

ITBIZ has specialized staff, special equipment and software for the provision of these services and in any case apply concrete scientific methodologies to protect the originals, to ensure perfectly each project.

The experience of the company in cultural promotion includes:

  • Projects in archaeological museums and exhibits
  • Enhancement of folklore projects
  • Emergence of Byzantine and post-Byzantine monuments
  • Highlighting archaeological sites

Projection through the Univtag app

For cultural institutions and organizations as well as municipalities, ITBIZ provides the opportunity to promote their cultural resources through the UNIVTAG audio navigation system.

UnivTag is a product of ITBIZ and is available to users on the Google Play Store for free.

The services we provide to stakeholders are the following:

  • Digital material production (documentary and audio tours) to promote cultural resources such as: Monuments, archaeological sites, Historic buildings, points of interest, etc.
  • Register items in the Univtag application
  • Univtag subscription packages

By posting a point in the Univtag application, it is immediately presented and can be utilized by the users of the application.


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